For Immediate Release: Heritage Valley Federal Credit Union Launches Heritage Heroes Program

May 28, 2025

YCEA Members

Heritage Valley Federal Credit Union Launches Heritage Heroes Program

A New Initiative to Honor Local Heroes!

York, PA – May 28, 2025 – Heritage Valley Federal Credit Union is thrilled to announce the launch of its new Heritage Heroes Program. This thoughtful initiative is designed to celebrate and support the dedicated individuals who selflessly contribute to making our community a better place. With exclusive financial benefits and unparalleled service, the Heritage Heroes Program recognizes the everyday heroes among us.

Program Highlights:

Exclusive Benefits: The Heritage Heroes Program offers a range of financial benefits tailored for its participants. These include free credit union membership, exclusive auto loan rate discounts, and a bonus rate on certificates. As the program evolves, additional benefits will continue to be introduced, ensuring ongoing value for members.
Eligible Heroes: The program is open to a diverse group of local heroes, including Veterans & spouses, Military personnel, Law Enforcement officers, First Responders & EMS teams, Medical Professionals & staff, and Educators. It encompasses active duty, reserve, retired, public, private, and volunteers.

"At Heritage Valley, we believe in giving back to those who give so much to our community," said Mike Gutshall, President & CEO. “As a community credit union for over 90 years, we know the importance of people helping people and so do these servants. The Heritage Heroes Program is our way of saying thank you to these individuals and providing the recognition our local heroes deserve." Since 1935, Heritage Valley Federal Credit Union has been a steadfast partner for the York community.

With headquarters in York, PA, Heritage Valley has been serving the York community since 1935. With a commitment to providing exceptional financial services and community support, Heritage Valley continues to be a trusted partner for its members and is committed to being a community-driven organization. Heritage Valley has been serving members with a wide range of banking services and financial inclusion since 1935 and continues to focus on supporting local charities and creating connections to strengthen the community.

For additional information about the Heritage Heroes Program, including details on enrollment, or to explore Heritage Valley Federal Credit Union’s comprehensive banking services, please visit heritagevalleyfcu.org/heroes.